Mastering The Game: Shure Partners With H20 Esports Campus to Empower Next Generation of Gamers

BERLIN, May 12, 2022—Shure products have been adopted by some of the top content creators, podcasters, streamers, and gamers worldwide. But Shure’s support to the industry goes beyond gear. Shure has been empowering the community through different activities and collaborations, including its recent alliance with Fnatic Network. Now, Shure announces a new partnership with Europe’s largest esports and gaming centre, the H20 Esports Campus in Amsterdam. Members, students, and campus users will enjoy the benefits of Shure gear during their sessions and workshops, including the high-quality audio of the MV7 microphone and QLX- D Wireless System.

“We are excited to partner with H20 to support a new generation of gamers and streamers. The professional gaming industry is a priority for us, and we want to foster it not only by providing excellent gear but also by creating alliances that fuel the development of the esports field,” said Christian Husingen, Associate Director, Consumer Audio, at Shure. “The H20 campus is a unique space where tech talent can connect, learn, and grow, and we are proud to be an active part of it.” 

H20 Esports Campus is a platform that connects and inspires the next generation of esports and gaming talent through different events, workshops, and programs. With a network of 100+ organizations that include tech startups, education partners, and corporations, H20 is on a mission to fuel the future of the industry. 

“With the addition of Shure, we can offer the necessary extra quality to our guests and customers of the Esports campus,” said Matthijs Vink, Co-Founder and CCO at H20 Esports Campus. “We can take the next step with the products of Shure in streaming, stage presentations, and broadcasting in facilitating a top production for esports productions, gaming-related events, and conferences in our Rabo Esports Stadium.”

With this partnership, members have access to Shure gear in different rooms across the 10,000 m2 gaming arena and stadium. During H20’s events, sessions, workshops, and post-game interviews, Shure products will bring impeccable audio, maximizing everyone’s gaming and streaming experience. 

H20 selected the Shure MV7 dynamic microphone, a premium product for creators, given how seamlessly it integrates into streaming, gaming, and podcasting setups. The mic offers a warm, clean, and rich sound, creating the inviting atmosphere that followers are looking for. The MV7 includes both USB and XLR connectivity that can be used simultaneously as well as individually. With Voice Isolation Technology, the MV7 focuses solely on the voice and brings it to the forefront of the stream, delivering uninterrupted and quality audio even in imperfect rooms with poor acoustics. The exceptional combination of the cartridge and cardioid pick-up pattern avoids background noise and unwanted sound, enabling gamers and streamers to perform at their best. 

By working with H20 Esports Campus in Amsterdam, Shure is once more underscoring its commitment to partnerships and esports, enabling today’s and tomorrow’s generation of gamers to enjoy the best audio experience, while helping content creators better engage with their audiences. 

For more information about Shure’s collection of premium microphones for all types of content creation, visit: shure.com