5 Star Conferencing: EVENT Hotels Group Benefit From Shure Microflex® Complete Wireless™ Solution

5 Star Conferencing: EVENT Hotels Group Benefit From Shure Microflex® Complete Wireless™ Solution

Client needs

With more than 50 destinations across Europe, Event Hospitality Management Holding GmbH & Co KG currently operates more than 80 business and conferencing hotels in Germany, Italy and The Netherlands under its 'EVENT Hotels' brand. 

In order to ensure that its high standards are met across all its 3-, 4- and 5-star facilities, the group's corporate management regularly liaises with the directors of each hotel, with the focal point of these important meetings being the large conference room at the corporate headquarters situated in Cologne on the banks of the River Rhine.

Due to the room being an oblong shape, the previously installed conferencing system was unable to guarantee speech intelligibility during large meetings, affecting participants both in the conference room and at external locations, which led to a negative impact on internal and external collaboration and wider teamwork contribution. 


Cologne-based integrator TASCAN deployed a flexible conferencing system that was also user friendly and simple to operate, that would improve not only speech intelligibility at the main conferencing venue, but also provide off-site meeting participants with high-quality audio streams.

Integration of Shure's Microflex® Complete Wireless Solution, including 16 MXCW640 Wireless Conference Units in the room, each fitted with an MXC420DF/C condenser gooseneck microphone catering for up to 32 meeting participants. Using an MXCWAPT Access Point, the wireless signals are routed to an IntelliMix® P300 Conferencing DSP Processor via Dante before being provided to the video and audio conference.


A system that provides significantly improved communication between participants within the conference room and elongated conference table. 

"The flexibility of the automatic frequency management, paired with the excellent audio quality, was the clinching argument for us to select the Shure Microflex Complete Wireless System," explained Abdelaziz El Jaouhari, Projects & Sales Manager at TASCAN Systems.

"The management team at Event Holding was also impressed at the way the P300 DSP processor was integrated quickly and easily into the video conferencing system via Dante."

Jaouhari concluded: "The customer has reported back to us on the uniformly positive user experience with the Microflex Complete Wireless system."

Gear List

Model Number Quantity Description
Microflex Microflex Complete Wireless Microflex® Complete Wireless conference systems keep up with constantly changing logistics and demands without invasive installs.
IntelliMix IntelliMix P300 1 Audio conferencing processor offers IntelliMix DSP algorithms optimized for audio/video conferencing applications.
MXCW640 MXCW640 16 Wireless Conference Unit for Microflex Complete Wireless conference system. Configurable as Chairman, Delegate, Listener, or Ambient Microphone unit.
MXC416DF MXC416DF / MXC420DF / MXC425DF Dualflex Gooseneck Microphone for MXC, MXCW Conference Units
MXCWAPT MXCWAPT Access Point for Microflex Complete Wireless conference system. Controls up to 125 MXCW640 wireless conference units.