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Shure Expands Microflex Microphone Series
New subminiature lavalier and earset provide outstanding sound quality with minimal visibility
Eppingen/Germany, January 19, 2012 - - The feature-rich Shure Microflex microphone series is designed for installed applications providing audio consultants and integrators a wide variety of form factors to meet virtually any wired or wireless installation microphone need. Now Shure extends its Microflex line with the MX150 lavalier and MX153 earset microphones delivering high-quality sound in a subminiature package.
The MX150 is a professional subminiature condenser lavalier microphone ideal for discreet placement and speech applications. Its Kevlar-reinforced, soft-flex cable reduces handling noise while the multi-position tie clip allows for a variety of positioning options. The snap-fit, concise windscreen protects from plosives and wind noise.
Delivering exceptional speech clarity the Shure MX153 is an omnidirectional subminiature earset microphone which is suited to corporate and educational presentations as well as A/V conferencing. The ultra-lightweight, comfortable and flexible design is stable and allows for fast placement with minimal adjustment. Available in three colour options (matte black, tan, cocoa) the MX153 offers a durable, reliable design that will withstand daily handling. The new Shure Microflex earset comes with a protective storage pouch, three windscreens and a collar clip.
The CommShield® Technology guarding against interferences from cellular RF devices and digital bodypack transmitters is included in both new Microflex microphone options.
The new MX150 lavalier and MX153 earset will become available early 2012.
About Shure Incorporated
Founded in 1925, Shure Incorporated (www.shure.com) is widely acknowledged as one of the world's leading manufacturer of microphones and audio electronics. Over the years, the Company has designed and produced many high-quality professional and consumer audio products that have become legendary for performance, reliability, and value. Shure’s diverse product line includes world-class wired microphones and wireless microphone systems for performers and presenters, award-winning earphones and headsets for MP3 players and smartphones, and top-rated phonograph cartridges for professional DJs. Today, Shure products are the first choice whenever audio performance is a top priority.
Shure Incorporated corporate headquarters is located in Niles, Illinois, in the United States. The Company has additional manufacturing facilities and regional sales offices in China, Germany, Hong Kong, Japan, Mexico, The United Kingdom, and the United States.
About Shure Europe GmbH
Shure Europe is a wholly owned subsidiary of Shure Incorporated. Established in Eppingen/Germany the Company’s regional headquarters provides sales, marketing and technical support for its distribution and channel partners within Europe, the Middle East and Africa.

